Why are we crowdfunding and how is it going?

Nicola Taylor • May 5, 2023

We are seeking funds to help us create growth. We want to strengthen our work with our amazing producer partners.


Running a fair trade business in the last few years has been challenging as we have navigated the supply chain challenges of the pandemic and the subsequent constraints on global shipping followed by the impacts of the Ukraine war and the cost of living crisis.


Our focus is on working with our producer partners to provide market access.  We are pleased to report that our sales (and hence producer purchases) have been growing through this period, but the costs associated with overcoming all the challenges has not allowed us to generate a profit to adequately invest in growth. We are crowdfunding to help us do that.


Over the last 4 years, JTS purchases from producers have grown by over 50%. We are now seeking your support to increase this further. We aim to grow our sales by another 50% by 2025 to enable the producer groups to continue to make a real and lasting positive difference in their local communities as they struggle with the challenges of climate change on top of everything else.

Our target is £12k and we are very grateful for all the support that has already been pledged – we have reached £4k so far. BUT crowdfunding is time-limited and we only have until 29th May to reach the target. We want to build foundations for the next 10 years of fair trading. 

Will you help us this week? 

DONATE NOW
A woman standing at  church fair trade stall with lots of delicious fair trade products available
By Nicola Taylor July 3, 2026
A Fair Trade stall is about so much more than selling tea, coffee and chocolate. Every purchase supports smallholder farmers and producers who are working incredibly hard to build sustainable livelihoods in the face of climate change, rising fuel costs and an unpredictable global market. For many of the communities we work with, having reliable customers is essential. By running a True Origin stall at your church, you become part of that support network, helping to create regular demand for products that often aren't available in supermarkets or high street shops. Whether your church is passionate about global justice, caring for creation or simply making a practical difference, a Fair Trade stall is a simple but powerful way to turn those values into action. Start Small You don't need a huge team or a large budget to get started. Begin by talking with your church leaders about the idea. Many churches are happy to provide a small loan or donation to purchase initial stock, particularly if it can be repaid gradually as sales grow. Remember that most of the income from a stall is best reinvested into buying more stock rather than raising money for church funds. This helps keep the stall sustainable and ensures producers continue to receive orders. If you're new to running a stall, don't worry, you won't be on your own. The True Origin team and experienced Fair Traders are always happy to share advice and practical tips.
By Angus Coull July 1, 2026
Assistance from True Origin Partnerships creates positive impact in Eswatini, Kenya and Malawi
By Angus Coull July 1, 2026
Resilience, Recovery & Renewal - Check out the True Origin Annual Report
By Angus Coull June 18, 2026
Fair on The Planet is Chapter 2 of the Fairtrade Foundation's Do it Fair Campaign. We are with them!
By Angus Coull May 15, 2026
Our board member, Karena shares her experience throughout Perth & Kinross
By Angus Coull May 14, 2026
WILL YOU JOIN US?
WFTO Guaranteed Enterprise status
By Angus Coull May 7, 2026
Celebrating World Fair Trade Day and our retained WFTO Guaranteed Member Status
By Tracy Mitchell March 26, 2026
From our MD, Tracy Mitchell
By Angus Coull March 2, 2026
More than a food company
A woman farmer in South Africa harvesting her chillies ready or them to be turned into chilli sauce
By Nicola Taylor January 27, 2026
A woman farmer in South Africa harvesting her chillies ready or them to be turned into chilli sauce